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September 30, 2011

History of Ferrari logo

francesco-baracca

This morning  I heard on radio the story behind of Ferari logo. I think it is a wonderful story to share. The black prancing horse with yellow background on Ferrari logo was added by Enzo Ferrari the founder of Ferrari because of Countess Paulina advice.

The horse was painted on the fuselage of the fighter plane of Francesco Baracca, Countess Paulina's son. Francesco Baracca is a heroic man of the first world war. One day Countess Paulina said to Ferrari "Ferrari, put my son’s prancing horse on your cars. It will bring you good luck". The horse was, and still is, black, and he added the canary yellow background which is the colour of Modena.

And now, the Ferrari logo is look like this

ferrari-horse-logo

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